"With the weak pound making foreign travel a much more expensive, many British people are opting to spend their holidays closer to home," said Edward Goddard, managing director of Shrewsbury-based Morris Leisure.
His company owns Oxon Pool Holiday Home Park on the edge of Shrewsbury, which is currently running a summer sale of holiday homes that cost up to £55,000.
"We have some great deals on offer for quality caravan holiday homes on the park and are attracting interest from prospective buyers who have decided to holiday in the UK in future instead of going abroad," said Mr Goddard.
"Shrewsbury offers a perfect base to establish a second home, which can be used for weekends, short breaks or regular refreshing holidays. Apart from being on the edge of the town, the park is also well placed for those wishing to explore the rural delights of Shropshire and the Welsh Marches.
"Our existing holiday home owners tell us they enjoy the tranquil views across the lake with its abundant wildlife, bird watching from our own bird hide and relaxing walks in the grounds."
The park takes full advantage of its attractive countryside setting yet is conveniently located close to Shrewsbury town centre and the road network to Mid and North Wales.
Many existing owners abandon their cars when staying on the park, as an excellent Park and Ride bus service is available to transport them to the town centre, with its range of major stores, independent shops, pubs and restaurants.
An extra bonus for existing and new holiday home owners, who are angling enthusiasts, is that fishing permits will soon be available for Oxon Pool. A local angling organisation is taking over the running of the pool, which includes improving access for anglers.
For more information about Oxon Pool Holiday Home Park, which can accommodate 60 caravan holiday homes, contact Tel: 01743 340868 or visit www.morris-leisure.co.uk
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This is the official tourism and visitor website for Shrewsbury provided by Shropshire Tourism, the official destination marketing organisation for Shropshire - read more